The investment potential of the Yaroslav region was presented at the Sber City site today. Potential investors have learned about key projects in the areas of tourism, agriculture, industry, construction and culture and the comfort conditions created in the region for business management and development.

The event was attended by the Governor of the Yaroslava Region, Mihail Evraev, Vice-President, Sberbank Evgeny Titov, Chairman of the Mid-Russian Bank, and by the Director-General of Sber City Andrei Lihachev.

♪ I thank the organizers for preparing this meeting with investors, business partners, representatives of the financial and expert community. For us, this opportunity to present the region, its economic potential, investment niche and specific projects that are now open to business has been said by the Governor of the Jaroslava Region, Michael Evereev. - The main purpose of these meetings is to show that the Jaroslav region is open to partnership, we have clear rules, prepared areas, support measures and real projects that can and should be in. We're a development area. Prepared for further meetings and negotiations.

Representatives of the Government of the Jaroslav region elaborated on key achievements and growth points in the region. The rate is for the development of systems-based industries, from engineering and electricity to pharmaceuticals and the food industry. Some 86 major investment projects with a total of 425 billion roubles are currently being implemented in the region, and more than 27,000 jobs are envisaged. New investors are offered not just spaces but a ready support infrastructure. There are eight industrial parks, three of which are State-owned: Novoselki, Tutaev and Master.

Work on cultural heritage sites is also an important area, through buy-in and concessional lending arrangements from DOM.RF and other financial institutions.

Sber is a key partner in the Jaroslav region in implementing large-scale infrastructure, social and digital projects. Tourism is among the most important areas of cooperation. In this sector, the Jaroslav region is one of the country ' s leaders. In three years, tourism has doubled, and tourism ' s contribution to the economy has exceeded 37 billion roubles.

Large hotels and hotel complexes are being built to further develop the industry, and infrastructure is being developed. With the support of Sbera, a new terminal of the Golden Ring airport is being constructed with a capacity of 1 million passengers per year. In Jaroslav, the cooperation is updating the Spartacus, which will be a multifunctional space for sport, recreation and family leisure.

In addition, for travellers, Sber Bank Online has already launched an II-agent Hyde of Day Week, a personal compassion who, in a few minutes, has helped plan a trip to several cities in Russia, including Yaroslavl, by picking tickets, hotels and leisure options.

♪ Our partnership with the Jaroslava region is systemic work and long-term investments in human quality. We are involved in projects that truly change the environment: building and modernizing social facilities, developing transport infrastructure, introducing digital solutions in medicine and education. The region ' s economy is also receiving strong support: in 2025 alone, the Sbera business lending exceeded 102 billion roubles. Another key role is to be a link between the region and business. We have therefore sponsored today ' s meeting, creating space for direct dialogue between the authorities and the business community. It is important for us that the region sees in Sbera not only a financial institution, but a technological integrator and a reliable partner capable of enhancing the competence of the Government for the benefit of every citizen. Our partnership with the Jaroslava region is a history of systemic work and long-term investments in human quality. We are involved in projects that really change the environment: building and modernizing social facilities, developing transport infrastructure, introducing digital solutions in medicine and education, said the Vice-President, the President of the Central Russian Bank of Sbank Eugenia Titov. Sbera ' s separate important role is the link between the region and the business community. That is why we sponsored today ' s launch of investment capacity, creating space for direct and substantive dialogue between the Government of the Jaroslav region and business partners. It is important for us that the region is strategically thought and sees in Sber not just a financial partner, but a technological integrator and a reliable intermediary capable of enhancing the competence of the Government for the benefit of every citizen.

Sber is also investing in the region ' s human resources capacity, and one of the significant results of the joint work has been the opening of School 21 in Yaroslav. During the course of the campus, more than 9,000 people applied for free education for the digital professions in question.

In addition, thanks to cooperation with Sber Lizing, a shipment of new, comfortable and modern buses will be available on the Jaroslava route from 1 April. This will be the final stage of the extensive renovation of the region ' s bus fleet since 2023.

In addition to ongoing infrastructure projects, the region, together with Sber and leading consultants, has begun to develop a strategic master plan for the Jaroslav agglomeration. This document will define the Territory ' s long-term development goals for 10 to 15 years in order to transform existing capacities into a real growth in the quality of life and the economy. A separate block of the master plan will be the development of a tourism strategy and a brand of the region.

The presentation of the investment potential of the Yaroslav region was made at the office complex of Sber City A24.

Background

PAO Sberbank is one of Russia ' s largest banks and one of the leading global financial institutions. It accounts for about one third of the assets of the entire Russian banking sector. Savings is a key creditor for the national economy and is one of the largest shares in the market.

Sbera press service Photo